Gear

GolfBoard – Golf Just Got More Fun

When you tell a non-golfer about your love for the great sport they often ask something like ‘oh do you get to drive those cart things?’. The golf cart has become a part of the image of the sport, but one company is on a mission to revolutionise this. Ladies and gentleman, let us introduce […]

Equipment Trends of 2017 – Real Advances in Drivers for a Change

It may not be something that companies say often but driver technology has hit the ceiling. Yes, the big companies may bring out new clubs every couple of years, but they rarely make big advances. Well that isn’t strictly true, the companies provide their drivers with a slight shape change, a paint job and some […]

BodiTrak Sports – Golf Technology to Build the Foundation of Your Golf Swing

It’s been said many times previously on Tech Thursday, but golfers nowadays have a vast array of data available to them about their game. This data is available to all golfers. Real analytical insights are no longer the privilege of the world’s best. In this article, we will bring you some slightly different golf technology […]

The All Square 2017 Golf Ball Guide

The golf ball industry has been in the news a lot lately. Tiger certainly helped that with the announcement that he’s been secretly playing Bridgestone for years. Also Bubba is now using Volvik balls. What do you use? Should you think about changing? Here’s what’s out there. Golf balls make up around 20% of all […]

Will Tiger join Callaway?

Sources close to Tiger Woods have mentioned that the former world number one has been testing the Callaway GBB Epic Sub Zero driver. Now that Nike have pulled out of the golf hardware market, Tiger is free to test any clubs he wishes to build his bag for his much-anticipated return. Whilst this has not […]

The World Through the Lens of The Open Champion

Henrik ‘The Iceman’ Stenson had an outstanding 2016 season. Winning The Race to Dubai and his first major championship title made it a vintage year for the Swede. Well he’s capitalising on his hot streak and launching Henrik Stenson Eyewear. It’s part of his signature style, that steely look with the shades is Henrik through […]

15th Club – Helping Pro’s Win

Data runs the world. We are a society addicted to data and few places show this more than the world of elite sport. As competition grows ever tighter, athletes from all disciplines are looking at their skills in finer and finer detail. Golf is no exception and top players now have access to more information […]

Tech Thursday- Skratch TV

The tagline is ‘Golf. But louder.’ Welcome to Skratch TV, the PGA Tour-owned golf channel on YouTube aimed at getting millennials excited about golf. This channel is fun, engaging and most importantly, different. This is like a round of golf with your buddies. You know, a few beers in the cart and an exploding golf ball […]

Friday Gear- The New ‘M’ Drivers Arrive

TaylorMade are certainly finishing this year on a high. The M family of drivers are the most used drivers on tour and recent big signings have drawn a lot of attention. Nike’s top athletes moving to TaylorMade has caused a big stir and been great for the company. The most used drivers on tour Tiger Woods […]

Tech Thursday- OptiShot 2

It’s winter, I’m sure you’re already aware, and at this time of year only the most dedicated golfers venture out onto the links. Unless you’re lucky enough to live somewhere like Florida, the clubs tend to go away and they, gather rust for the coming months. Well this need no longer be the case. Today […]

Tech Thursday- Arccos Golf

The use of technology in golf is growing, this is obviously something we at All Square are delighted with, and this is a facet of the game that will undoubtedly continue to expand. As club golfers gain access to more data like players on tour they can see what skills they need to improve on […]

Friday Gear – The Wilson Triton Driver

The brief was simple, aspiring club designers were given the chance to bring their ideas to life with Wilson Staff and the winner would also be rewarded with $500,000. Well for Eric Sillies it was his big break and pay day. He took the prize and the Wilson Triton was born. Wilson announced an open-call […]

Cobra Puma Golf’s Quest to Change the Face of Golf

If you look up the history of Cobra you will see a brand that from their inception have been leaders in technology and a brand that have really driven the modernisation of golf. Founded in 1973 by Australian Thomas Crow, as a company they have been the first to introduce many components of modern golf […]

Nike Golf: The Rise of the Modern Golf Athlete

In 1984 the very first business plan for a golf arm to the Nike company was presented to Phil Knight, the founder and then owner of the multinational sports brand. Little did people know the drama that this would make when, in 1996, Nike signed the up and coming golf superstar Tiger Woods. Nike Golf […]

Tech Thursday – GoPro

For many years golfers have spent hours and hours videoing themselves hitting ball after ball and watching the playback frame by frame looking for any faults that could be causing their bad shots. Yes, the use of cameras in golf are nothing new at all, but the world of extreme sports has given golfers a […]