Technology

Gear

Your Putting Stroke Under the Microscope – SAM PuttLab

Golf continues to push technology and elite players inspect their skills under more stringent details. With devices such as Trackman and K-Vest, golfers can learn more about their swing and how it effects their shots more than ever before. Technologies like these are allowing golfers to become increasingly aware of the gaps in their skills. […]

Media & Press

Changes at the European Tour Continue – The New Look EuropeanTour.com

The European Tour is undergoing an exciting image change. Golf is in general, as we have discussed before. It is more obvious with the European Tour than most other golf brands. Since he took the helm, European Tour CEO Keith Pelley, has made it clear that he wants to update the image of Europe’s elite […]

Technology

Tech Thursday – The Showdown Between The Golf Channel and The PGA TOUR

In business, you often end up with two big brands battling for a market share, think McDonalds and Burger King or Coca-Cola and Pepsi. In golf, this is no different with two media heavyweights, the Golf Channel and the PGA TOUR. The PGA TOUR recently bought a major share in EZLinks to form a new […]

Media & Press

Topgolf – Leading the Charge in the Revolution of Golf

Golf is in a good place at the moment. Having been through a period of decline, things are on the up, and many factors are helping to drive this. One of the biggest new players in the golf game is changing the way people interact with our sport and it’s driving millions to pick up […]

Technology

MyGolfSpy – The Independent Testers of Golf

Most golfers will have read content from MyGolfSpy, but do you really know what this brand is all about? Their tagline is ‘power to the player’ so this is a great place to start. Since 2008, MyGolfSpy have been on a mission to strip away the numerous layers of marketing in the golf industry to […]

Technology

Live Golf and Augmented Reality on the PGA TOUR

If you are reading this then it’s reasonable to assume that you’re a golf fan. It is also reasonable to assume you’ve been to watch a PGA TOUR or European Tour event live. What did you think? It’s time to talk about the elephant in the room. There are other sports out there that are […]

Technology

GolfPunk – The Digital Magazine for the Modern Golfer

There was big news this week as the R&A and the USGA announced their new rule changes to modernise the game. These are welcomed changes indeed. In fact they are part of a movement that’s taking place in golf. Our great sport is going through a period a reinvention. Revolution is in the air and […]

Gear

Be the Boss on the Moss – Trackman Putting

At All Square we are big fans of Trackman. We have spoken about them before and how much they can help fine tune your game. If you take a walk on the range at a PGA or European Tour event, you’ll see little orange boxes behind many players. Trackman brings you data on every facet […]

Gear

Grip-it and Consistently Rip-it with Golf Pride ALIGN

The PGA Show is a truly wonderful event for anyone who loves golf. For a few days the world of golf comes together in one place and all the big brands use it as a launch pad for new products. For equipment companies Demo Day provides an opportunity to get their new releases into the […]

Gear

Tech Thursday – Shot Scope and the power of knowing your game

There are many apps and gadgets on the market to help you play better golf. It seems everyone is touting something that will change your game for the better. Whilst in many cases this is true, there is one thing that will undoubtedly improve your golf no matter what level you play at, building a […]

Gear

GolfBoard – Golf Just Got More Fun

When you tell a non-golfer about your love for the great sport they often ask something like ‘oh do you get to drive those cart things?’. The golf cart has become a part of the image of the sport, but one company is on a mission to revolutionise this. Ladies and gentleman, let us introduce […]

Gear

BodiTrak Sports – Golf Technology to Build the Foundation of Your Golf Swing

It’s been said many times previously on Tech Thursday, but golfers nowadays have a vast array of data available to them about their game. This data is available to all golfers. Real analytical insights are no longer the privilege of the world’s best. In this article, we will bring you some slightly different golf technology […]

Technology

15th Club – Helping Pro’s Win

Data runs the world. We are a society addicted to data and few places show this more than the world of elite sport. As competition grows ever tighter, athletes from all disciplines are looking at their skills in finer and finer detail. Golf is no exception and top players now have access to more information […]

Technology

Tech Thursday- Skratch TV

The tagline is ‘Golf. But louder.’ Welcome to Skratch TV, the PGA Tour-owned golf channel on YouTube aimed at getting millennials excited about golf. This channel is fun, engaging and most importantly, different. This is like a round of golf with your buddies. You know, a few beers in the cart and an exploding golf ball […]

Gear

Tech Thursday- OptiShot 2

It’s winter, I’m sure you’re already aware, and at this time of year only the most dedicated golfers venture out onto the links. Unless you’re lucky enough to live somewhere like Florida, the clubs tend to go away and they, gather rust for the coming months. Well this need no longer be the case. Today […]